Joaquin Phoenix Is Drowning in PETA's Striking New Ad Adweek
Description
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Actor Joaquin Phoenix thrashes underwater in a video that asks people to try to relate to frightened and panicked fish who die a painful death after being pulled from the water. Fish don't want to suffocate on land any more than we want to drown in water. Take the pledge: http://peta.org/joaquindrowns
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